Broadcasts can serve many different markets, from events, to opinions, to news. Each type of broadcast requires hard work and research, but each one also needs a different format. This is what can make or break a broadcasting channel because you need to live up to your audience’s expectations. If you were a sports broadcaster and half of your broadcast was filled with songs, your listeners would be confused and probably not tune in again. Local broadcasts also have special requirements as well. Continue reading →
Some people naturally possess a sense of humor and can keep us in stitches for hours. Others are so boring that we want to smash our heads until we have stitches. However, most of us are somewhere in between and we can always use a few tips on bringing humor to the important parts of our lives, including broadcasts.
People are constantly preparing for interviews, it is an unnatural process to go through for many people who are promoting work. They may have a blog they want to promote, a book, a brand or anything else that can make them more successful. However, it is rare that there is help for the person on the other side of the table. The interviewer. These 5 tips will greatly help an interviewer ask the right questions and make an interview smooth and informative. Continue reading →
There is a lot of emphasis put on how to conduct a broadcast, how to attract listeners, and how to keep them coming back next week. However, before you can even begin broadcasting, you need to have the right equipment. One of the most important parts of a broadcast is the microphone, if your listeners can’t enjoy listening to your voice, they will leave quickly. We are going to go over the best microphones for home broadcasts, so you can easily get started and keep to your budget. Continue reading →
One of the easiest ways to make a broadcast sound more professional and refined, is to add background music. This can create a feeling with the broadcast and carries listeners along with you, so that even if there is a little dead air, they don’t get lost. Background music also sets the mood for the broadcast, it can create and exciting atmosphere for explain running with the bulls in Spain, a relaxing broadcast for children’s bedtime stories, or any other situation you can think of. This seems like a simple subject but sometimes it is tricky to really get music and have it fit. We will cover how to obtain music, select it, and use it in a broadcast.
The number one goal of broadcasters is to find listeners, just as the goal for bloggers is to find readers. You can easily say that a large amount of listeners is the main mark of success for any broadcaster. As all good things, it is difficult. There is a lot of competition and listeners have such a huge assortment of broadcasts to choose from that you have to make yourself stand out and get the listeners tuning in to every broadcast. These steps will help you to find listeners and keep them. Continue reading →
Outbound Marketing is becoming more and more antiquated. There will always be a place for it because it keeps it in the minds of everyone who sees billboards and commercials, but companies are increasingly allotting larger budgets for inbound marketing. This of course includes content marketing, social media marketing, and entertaining videos, but it also includes broadcasts. Continue reading →